Avado are an award winning online course company that help progress Your career with accredited courses, live classes & dedicated tutor support. FastFutures is a 12-week learning programme for students to develop skills in technology, data, marketing, finance and personal growth.
Campaign Aims
The aim of the campaign was to generate increased awareness for the FastFutures scheme and increase relative form registrations
We decided to split up the 250 SHOUT outs into two phases. We did so in order to test multiple forms of creative to best engage the student demographic.
Phase 1 - Instagram
100 Instagram SHOUTERS were asked to complete the following actions:
1. Follow @avado_learning
2. Visit the Avado Learning IG feed. Re-post a pre defined recent post and share it to your story for 24 hours.
3. Mention @avado_learning in the story and add a caption, prompting your followers to check them out.
4. Add a link to the Avado Learning website in your bio
Phase 2 - Instagram
150 Instagram SHOUTERS were asked to complete the following actions:
1. Follow @avado_learning
2. Visit the Avado Learning website and fill out the FastFutures application form. Once completed take a screenshot of the email confirmation and share it to your story for 24 hours.
3. Mention @avado_learning in the story and add a caption, prompting your followers to check them out.
4. Add a link to the FastFutures form in your bio.
Let's chat.
Schedule a phone call or Zoom with one of our student influencer experts.